The Asterop GeoIntelligence application is a business intelligence tool, using multiple available data sources, to analyze the characteristics of locations and markets through demographic, socio-economic, lifestyle segmentation, and expenditure potential information.
| Market Specific Criteria |
3-Mile Radius |
5-Mile Radius |
|
|
| Predominant
|
15.2% City Startups
|
12.0% City Startups
|
|
| Consumer
|
9.6% New Beginnings
|
10.4% Young Influentials
|
|
| Lifestyles |
7.9% Gray Power |
10.3% New Beginnings |
|
|
| Current Year Population
|
82,202
|
185,105
|
|
| 5 Year Projected Population
|
83,176
|
192,805
|
|
| Pop Growth Rate
|
1.2%
|
4.2%
|
|
| Current Year Households
|
33,938
|
80,748
|
|
| 5 Year Projected HH
|
34,819
|
85,173
|
|
| HH Growth Rate
|
2.6%
|
5.5%
|
|
| Business Population
|
97,732
|
210,159
|
|
| Average HH Size
|
2.4
|
2.3
|
|
| Homeowners |
43.6% |
39.4% |
|